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“The RealUGuru’s Tips, Tricks & Strategies For
Creating Wealth & Success Through Selling”

by Lewis Harrison

Selling is one of the quickest ways to create wealth and success. A person or organization expressing an interest in acquiring the offered item of value is referred to as a potential buyer, prospective customer or prospect. Buying and selling are understood to be two sides of the same “coin” or transaction. Both seller and buyer engage in a process of negotiation to consummate the exchange of values. The exchange, or selling, process has implied rules and identifiable stages. It is implied that the selling process will proceed fairly and ethically so that the parties end up nearly equally rewarded.

The primary stages of selling and buying are as follows:

  • getting acquainted
  • assessing each party’s need for the others item of value
  • determining if the values to be exchanged are equivalent or nearly so, or, in buyer’s terms, “worth the price.”
  • Can the likelihood of completing a sale be increased by the seller offering a buyer a discount.

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